Case Study - A Visual Storytelling Triumph
Malabarwood was a timber company whose main gig was chopping down trees. Not exactly the warm fuzzies, right? Timber twist—we didn't suggest it, but they love planting trees as much as we do!
- Client
- Malabarwood
- Year
- Service
- Brand Identity, SM, Content Marketing
Overview
Malabarwood, the timber merchandise maestros – we transformed their rustic realm into a digital wonderland! Picture this: from sawdust to stardust, we embarked on a digitalization journey. We kicked things off by giving them a social media makeover, turning their platforms into the hottest timber spot in town. It wasn't just about posting photos; it was about ensuring they stood out.
Enter the digital marketing magic – we blended traditional marketing with a sprinkle of pixels. Our plan for Malabarwood? It was like crafting a story, but instead of fairy tales, we wove tales of timbers and sawmills. Our videos were as visually appealing as dealing with greenery – showcasing the glamorous life of timber from tree to board. It was visual storytelling at its finest, making people exclaim, "Wow, I never knew timber could be so cool!"
And guess what? Sales soared higher than a woodpecker's nest! We even gave their logo a facelift – because why should trees have all the glow-up fun?
What we did
- SM Strategy
- Video Marketing
- Visual Storytelling
- Google Optimisations
Malabarwood's digital transformation by Ow Ge was pure magic. From a sawdust world to a digital wonderland, they made our timber realm shine. Transitioning from traditional marketing to social media wasn't easy, but they made it smoother. Even our logo got a glow-up! Thanks, dream team!
Director of Malabarwood
- Products
- 100+
- Increase in awareness
- 57%
- Reach
- 1.7M
- ROI in 2 months
- 12x